Unity; together as one.
Celebrate Pride 2021 with the Smithers swimwear limited edition Unity print. A strikingly vibrant design featuring the colours of the Progress Pride flag which emphasises the BIPOC and transgender communities.
Off the back of our sell-out Rebound design for Pride 2020, Smithers is once again spreading the love from Sydney to the world. The world has been hurting, but Pride month is a time to celebrate, reflect, and recognise the progress made by the LGBTQ+ community. Unity is an opportunity for Smithers to keep people connected and celebrating despite the restrictions in place.
After a successful pre-order blitz, the Smithers Unity print will have a presence in locations like Malta, Vietnam, the US, Brazil and beyond.
Traditionally, the six-coloured rainbow flag has been used as a symbol to represent the different subcultures of the LGBTQ+ community. This was the inspiration for our Rebound design. However, the flag has been altered in solidarity with the Black Lives Matter movement and recent triumphs in the transgender realm, including black to represent diversity, brown to represent inclusivity and light blue and pink, depicting the colours of the transgender community.
Smithers has absorbed these elements into the design of Unity by splashing a wave of colour across the front and back panels of our classic briefs. The curved shaping demonstrates movement and direction. Each garment is double-lined in the front and is available in sizes ranging from XS - XXL exclusively through our online store.
Pride month has, and always will be part-activism and part-celebration of all the LGBTQ+ community has achieved over the years. We hope that our one-of-a-kind swimwear design provokes discussion and promotes positivity among the LGBTQ+ communities.