Probed on Pride

Probed on Pride

Recently, Smithers Swimwear was asked a series of questions around our intentions and reasons for promoting a swimsuit during Pride month. In hindsight, it was a sting operation by the publication looking to scorch brands deemed to be "rainbow washing" during Pride month. 
Unity

Unity

Celebrate Pride 2021 with the Smithers swimwear limited edition Unity print. A strikingly vibrant design featuring the colours of the Progress Pride flag which emphasises the BIPOC and transgender communities. Smithers has included elements from the various groups that form the broader LGBTQ+ community into the design of Unity. Waves of colour are splashed across the front and back panels of our classic briefs. The curved shaping of the Progress rainbow demonstrates movement and direction. Each garment has a front double-lining  with sizes ranging from XS - XXL. Unity is available exclusively through our online store.